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How to make sure your Facebook page doesn’t become a PR trojan horse

Posted by John Kowalski on Fri, Mar 26, 2010 @ 08:09 AM
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Check out this posting of Greenpeace vs. Nestle from The BrandBuilder Blog.  What to do/not to do on your Facebook page during a social media management disaster.

Greenpeace vs. Nestle

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Repost - Think twice before slashing your PR budget

Posted by John Kowalski on Wed, Jul 08, 2009 @ 01:46 PM
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Excellent article about NOT slashing your PR budget in tight times. 

2009-07-08-think-twice-before-slashing-pr_N.htm?csp=DailyBriefing

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